Privacy Policy
Privacy Policy
Effective Date: 17 August 2025
-
Overview
This Privacy Policy explains how Perlka Inc. (“Lunia Life,” “we,” “our,” or “us”) collects, uses, shares, and safeguards your personal information when you visit our Site or purchase our Products. By using our Site, you consent to the terms of this Privacy Policy and our processing of your information as described.
-
Information We Collect and How We Use Information
We collect the following categories of information: (i) Personal Information: Name, email, billing/shipping address, phone number, and payment details when you place an order, (ii) Account Information (if you create one): Login credentials and purchase history, (iii) Device/Usage Data: IP address, browser type, operating system, and browsing behavior, (iv) Marketing Preferences: Subscription to email or SMS marketing, and (v) Consumer Health Data (where applicable): Information voluntarily provided by you that could relate to sleep quality, routines, or wellness goals.
We use your information to process and fulfill orders, provide customer support, send service communications (order confirmations, shipping notices). send promotional emails or SMS (if you opt in), improve the Site and Products through analytics, and comply with legal obligations.
-
Shopify as Service Provider
Our store is hosted on Shopify Inc., which provides the e-commerce platform we use. Your data is stored and processed through Shopify’s secure systems. Shopify may store your information on servers outside your home country. By using this Site, you also agree to Shopify’s terms. For details, please visit https://www.shopify.com/legal.
-
Sharing of Information
We do not sell your personal information. We may share information with (i) service providers such as Shopify, payment processors, shipping carriers, IT providers, (ii) analytics/advertising partners for targeted advertising and performance analysis, or (iii) legal authorities, if required by law or to protect our rights.
-
Cookies and Tracking
We use cookies and similar technologies (including those from Shopify and third parties) to enable core functionality of the Site, analyze performance and usage, provide targeted advertising. You may disable cookies in your browser; however, some features of the Site may not work properly.
-
Targeted Advertising & Opt-Out
We and our partners may use your data for cross-context behavioral advertising. California Residents may opt out of “sale” or “sharing” of personal information by clicking our Do Not Sell or Share My Information link or emailing us at info@lunialife.com. We will honor browser-based opt-out signals where required by law.
-
Health Data Rights
In states with consumer health data laws (e.g., Washington), you may have special rights to access, delete, or restrict use of health-related information. To exercise these rights, contact us at info@lunialife.com with the subject line “Consumer Health Data Request.”
-
Data Retention
We retain order information for at least 7 years to comply with tax and accounting requirements, and marketing information until you opt out. Different terms may apply for Shopify, for details, please visit https://www.shopify.com/legal.
-
Children’s Privacy
Our Site is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided information, contact us immediately.
-
Data Security
We use reasonable safeguards, including encryption and restricted access, to protect your data. However, no system is 100% secure.
-
Marketing Communications and Your Rights
You may unsubscribe from marketing emails by clicking “unsubscribe” in any email. To opt out of SMS, reply STOP. Depending on your location, you may have rights to (i) access, correct, or delete your personal information, (ii) opt out of targeted advertising, (iii) limit use of sensitive personal information or (iv) request portability of your data. To exercise these rights, email us at info@lunialife.com with the subject line “Privacy Rights”. You ma
-
Changes to Policy
We may update this Privacy Policy periodically. Updates will be posted with a new “Effective Date.”
- Perlka Inc. (incorporated in Delaware, with registered address at 8 The Green, #19462, Dover, DE 19901, United States)